SHELLSHOCKED! IS GMB LISTING ENOUGH ?
GMB listing is great for adding content but there are other elements that make your business appear in search results on Google etc
I've been in the search engine optimization business for a long time, and it's never been more challenging than it is today. The reason for this is simple: Google etc , are going out of their way to make sure that only verified businesses show up on their pages. This means that if your company doesn't have a verified profile on these sites then you will get lost in the shuffle!
Listing your business on Google [GMG] is not enough..
The more information you have and the more accurate it is, the better.
GMB listing is great for adding content but there are other elements that make your business appear in search results on Google etc
Why? Well first because these search engine, local directories and social media sites are all competing for the top page so you could get lost in the shuffle but also because...
The top listing is not necessarily the most relevant
The top listing is not necessarily the most popular
The top listing is not necessarily the most accurate
The top listing is not necessarily the most up to date
The top listing is not necessarily the most useful
They are forcing you to jump through hoops to verify who you are and if you can't verify yourself then you're not listed! You just don't exist!
If you're not listed on Google etc , then you don't exist!
The main reason for this is that there are so many options when people search for a business. They can go to any search engine and type in their business name, or the keywords of what they want to buy like “vegetarian restaurants” and the results will come up. They can also use Google Maps which allows anyone to add a business listing online quickly without needing an agent or paying anything extra other than being found by more customers who may never have found your website before because they didn't know about it until now due to all these new ways of searching online using mobile devices instead of desktops only like back when I started doing SEO work years ago with my first client here in Australia – we only had one computer at home so if someone wanted information about something related to computers then they would either have gone into one store downtown where most businesses were located or looked them up online using dial-up modems at home which were slow but did work well enough for most users since there weren't many options back then anyway except calling each other on landlines if needed."
It's infuriating! One might even say it's SHELLSHOCKING!
If you've been on Twitter lately, you'll have noticed that it's full of people who are really angry about the fact that they need to verify themselves vin order to use the site. The process is not transparent, the information you get back is not always accurate and there's no way for it to be automated at this point. You may find yourself spending a lot of time trying to get verified and still failing.
You need an online presence that is verified by each of these sources and which gives the most information about your company where needed.
For example, if you have a website with some pages on it, then it's important to show up on Google search results for those webpages as well as the domain itself. If you're a restaurant or cafe owner with an active Facebook page or Twitter account, then we would want those to be listed too - this is why we recommend including social media profiles in your profile too!
You also need to think about how often people will type your company name into Google Search or another search engine. You'll want to make sure they can find you when they search for 'XYZ Ltd' or something similar rather than only seeing results relating to 'How To Do Something' when someone types "how do i xyz". When writing text content (such as blog articles), try making sure that all words related-to-your-company are included within these pieces so that anyone who searches for them will find them through Google's indexing services called "Googlebot".
GMB LOCAL RANKER
I know that this is a lot to take in, but it is the future of your business and you don't want to be left behind. You need an online presence that is verified by each of these sources and which gives the most information about your company where needed, at GMB Local Ranker we have the solution that gives you value with benefits , that solves all your business traffic problems! 100% guaranteed