FACT! LOCAL PRESENCE IS CRITICAL IN BUSINESS
Local presence is critical to any business
Local presence is critical to any business. It enables higher search results and a better position in Google Maps, which leads to more customers finding you and interacting with your brand. Local presence also enhances performance with boosts in speed, signalling and awareness.
So how do you get verified? Well firstly we need some basic information about your business:
Local presence is critical to any business. It enables higher search results and a better position in Google Maps, which leads to more customers finding you and interacting with your brand. Local presence also enhances performance with boosts in speed, signalling and awareness.
So how do you get verified? Well firstly we need some basic information about your business:
You will NEVER get successfully verified, unless you own a physical address. Most consumers prefer physical contact before they take there cash.
You need to have a physical address to be verified by Google and other websites that verify local presence.
Local presence enables higher search results and a better position in Google Maps
Local presence enables higher search results and a better position in Google Maps. Local presence helps you to be visible on search engines, which will help you to get more customers.
In addition to that, local presence gives you access to the phone numbers of businesses in your area. With this information, you can use it for telemarketing purposes or simply call them to ask about their products and services
It gives verification that increases your searchability and findability
Verification is one of the most important ways to build trust among your customers. Verified accounts are more likely to be trusted and more visible in search results, which can lead to increased sales.
When someone searches for a product or service on Google, they’re looking for a specific thing: whether it's shoes or a new file server. It doesn't matter if you're selling them online or offline; as long as you know what they need, you're already ahead of the game.
Having a local presence increases the interactions between businesses and there customers
Having a local presence increases the interactions between businesses and their customers. This can mean that you'll see an increase in the number of people that are willing to interact with you, share your content & visit your website!. The more people who know about you, the better chance you have of increasing sales and getting new customers.
Local presence enhances performance with boosts in speed, signalling and awareness.
These three elements are absolutely critical to the success of your business. Here's why:
Speed is important because it allows you to get new information quickly and react accordingly. If a competitor has a new product, you need to know about it right away so that you can adjust your plans accordingly. Some products have even been developed specifically for this purpose - think of how many times Uber has changed its app in order to make it more user-friendly or how often Facebook updates its Messenger application with new features that help users do their jobs better (and also make them feel like they're doing their jobs better).
If signalling isn't working well enough, then there's no way for people who want something from us (whether clients or customers) or vice versa - where we want something from them - which means lost opportunities for both parties involved if neither party knows what should happen next. Lack of awareness can cause all sorts of problems: A lack of awareness about what others are doing means riskier decisions because we don't know what other options might exist; A lack of awareness around our own capabilities could mean an inability to detect when something needs fixing before it's too late; And finally, an overall lack of awareness results in missed opportunities because they fall through the cracks while everyone else keeps moving forward towards whatever goal they've set themselves
GMB LOCAL RANKER
The bottom line is that local presence is critical to any business. It enhances your performance with boosts in speed, signals and awareness. It also increases the actions of high targeted customers, giving you massive web real estate.